In exclusive partnership with The Reniassance Project and Top Box Foods resulted in the launch of Aisle Won New Orleans in November 2014. In just one month, the Aisle Won app has helped improve food accessibility in the Lower Ninth Ward of New Orleans.
Real Food Farm is a six-acre urban farm located in the Clifton Park section of Baltimore. Since 2009, RFF has been growing and supplying food to surrounding neighborhoods, and now Aisle Won is helping Baltimore residents buy more food more easily.
For corporate buyers, Aisle Won is a "digital farmers market" that simplifies the purchase path to food service providers, widening the availability of options while saving time and cost.
For small-scale local suppliers, Aisle Won establishes a positive digital marketing presence, thus reducing the risk of being squeezed out of competition by big-box retailers.
For consciously healthy consumers, Aisle Won maximizes dollars spent on grocery purchases to make meal planning easier, encouraging better shopping decisions along the way.
The word is out! Aisle Won was named a "Future of Food" innovation at SXSW 2014 by the Austin Chronicle and Yahoo! Food. The Real Food Farm app was awarded a "Best of Baltimore" mention by Technically Baltimore, Baltimore Magazine and WBAL Radio.
A "food desert" is a term given to any part of the industrialized world where healthy, affordable food is difficult for people to obtain. Part of the social mission of Aisle Won is to decrease consumer reliance on unhealthy food sources. It's a difficult but worthwhile challenge.
Aisle Won is indebted to those who stepped forward to help promote the cause of food security for low-income and low-access populations. Because of these kind folks, Aisle Won's mission was able to achieve an important first step in transforming food deserts into healthy communities.